Contemplating that just two decades ago our current use of smartphones would have seemed like pure science fiction, we actually have come such a long way in terms of innovation in the mobile field.
While they actually have not been around for that long, the brief history of mobile phones has absolutely seen a huge transformation since the advent of social media platforms. The amazing popularity of these platforms has not gone unnoticed to service suppliers, with examples like the Voxi concept which allows unlimited use of data when employing social media – a feature that is definitely aimed at the younger generations, who are setting the habits of internet use. This goes to show how the most innovative smartphone companies are adapting to user-driven phenomena, and adjusting their products and provider to what their customer will want: if sharing pictures and keeping up to date with the web is much more popular than phone calls, both technologies and providers are transforming to satisfy these needs, with better cameras and social media oriented data arrangements.
One of the biggest variations we will see in our mobile use is perhaps going to derive from the latest new smartphone technology, which will conform to the development of a complete brand new age bracket of networks: needless to say, we are talking about 5G, whose launch is now effectively imminent and anticipated within the next year. As the Telecom Italia board are certainly aware of, having openly supported the research into this extraordinary breakthrough, this form of connectivity will take us nearly instantaneous speeds, and a much sturdier reliability as well. The innovation in mobile technology that will enable users to retrieve this network will indicate that you will be able to stream your favourite film in high quality in simply seconds, therefore simply envision the outcome it will have in expert settings such as cloud data sharing or corporate video business meetings! Even further, with such reliable web, things like distant surgical procedures and driverless cars will soon be feasible.
With an increasingly faster trend of new features in smartphone innovation, it comes at no surprise that individuals want to invariably be up to date with the latest advancement. Even so, so many phone contracts are established over an extended period of time, which is always longer than the fast rhythm of the new technology in mobile phones being launched, leaving users tied to a contract for a device that is slowly becoming obsolete. For this reason, the Giffgaff leadership team have filled a gap in the market with extremely versatile contracts and SIM-only arrangements, meaning that clients can change their commitment each month according to their needs and scenario, at no additional cost. In a society with such fast developments, it comes at no surprise that such flexibility is welcomed positively by customers, especially among the younger generations.